Marketing

For Your Charleston Commercial Real Estate

We look forward to sitting down with you and developing a comprehensive marketing plan for your Charleston commercial real estate property.

meet our team:associates  |  staff

Katlyn McKay

Katlyn McKay

Marketing Director

Katlyn McKay brings a strong background in marketing, business and communication to her work at Coldwell Banker Commercial Atlantic. Originally from the Midwest, she graduated from Indiana University in 2018, where she studied marketing, business and Hispanic linguistics. Her academic experience shaped an interest in strategy, communication and how thoughtful marketing can support business growth.

In 2022, Katlyn relocated to Charleston, South Carolina, drawn to the city’s energy and expanding business landscape. After building experience in digital marketing and campaign execution, she joined Coldwell Banker Commercial Atlantic in January 2026, where she oversees marketing efforts across the firm and works closely with brokers to support listing marketing, business development and brand consistency.

In her role at Coldwell Banker Atlantic, Katlyn supports marketing initiatives that help elevate the firm’s listings and strengthen its overall brand presence.

When she’s not working, Katlyn enjoys spending time with her dog, Maverick, visiting local coffee shops, and enjoying time at the beach.

For any project to be successful, a strategic marketing plan must be implemented in order to achieve the desired results for our clients. The methods of exposing and promoting a property must be creative, innovative and unique to your property. Our promise is to utilize the most effective methods that make sense for your property throughout Charleston, South Carolina

Commercial Real Estate Marketing Material

(Flyers/Brochures/Packages) Marketing material creates interest and awareness towards properties. They must be designed with prospective buyers in mind and to promote the key attributes of the property.

General Brokerage & Leasing

Marketing material also creates the basis for our email campaign that reaches thousands of people daily.

Email Campaign

We send out targeted emails daily at peak hours. Our database is made up of past clients, area businesses, voluntary sign ups, and Charleston professionals. Our database currently contains 18,000 email addresses and is expanding everyday.

Email Campaign

Our database currently contains 18,000 email addresses and is expanding everyday.

Photographs and Design Renderings

Photographs or design renderings of a property capture the excellent imagery and location. Select photos/designs are incorporated into the marketing material.

Photographs and Design Renderings

Others will be included in a more comprehensive presentation to prospects.

Affiliations

Our agents and staff are collaboratively active members in 15 professional organizations.

Affiliations

We are able to inform members of our affiliate groups about availability, market trends, and representation.

Advertisement


We advertise weekly and monthly in the our regions most notable publications, The Charleston Regional Business Journal, The City Paper, and Post & Courier.

Advertisement

By securing print and digital ad placements, our listings get the exposure they deserve.

Signage

We install the maximum allowed signage on your site to indicate the most pertinent information and your agent’s contact information.

Signage

We install the maximum allowed signage on your site to indicate the most pertinent information and your agent’s contact information.

Additional Marketing Strategies

We look forward to sitting down with you and developing a comprehensive marketing plan for your Charleston commercial real estate property.

Internet Media
Print Media
  • Charleston Regional Business Journal (CRBJ)
  • Post & Courier

Press Releases
  • Post & Courier
  • Charleston Regional Business Journal (CRBJ)
  • CBC Corporate

Social Media
  • Facebook
  • Instagram
  • Linkedin
  • Twitter
  • YouTube
  • Pinterest